Permission marketing (Record no. 4149)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00808nam a2200265Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230705114145.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220715s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780743510127 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | IIM Sirmaur |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 GOD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Godin, Seth |
| 9 (RLIN) | 3974 |
| 245 #0 - TITLE STATEMENT | |
| Title | Permission marketing |
| Remainder of title | : turning strangers into friends, and friends into customers |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pocket book, |
| Place of publication, distribution, etc. | UK: |
| Date of publication, distribution, etc. | 1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxviii,228p.: |
| Other physical details | pbk. |
| Dimensions | 14 cm. |
| 365 ## - TRADE PRICE | |
| Unit of pricing | INR |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Relationship marketing |
| 9 (RLIN) | 3975 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Direct marketing |
| 9 (RLIN) | 3976 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| 9 (RLIN) | 2093 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Sales promotion |
| 9 (RLIN) | 3946 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Customer relations |
| 9 (RLIN) | 2696 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Electronic commerce |
| 9 (RLIN) | 2094 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 22-02-2017 |
| -- | TB4532 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Learning Resource Centre- Main campus | Learning Resource Centre- Main campus | 15.07.2022 | Techniz Books, Delhi | 450.00 | 1 | 1 | 658.8 GOD | 000933 | 23.10.2023 | 21.09.2023 | 15.07.2022 | Books |