Mcgrath, Rita Gunther MarketBusters : 40 strategic moves that drive exceptional business growth - Boston: HBSP, 2005 - viii,264p.: hbk. 18 cm. Includes indexes ISBN: 9781591391234 Subjects--Topical Terms: Strategic planningCustomer relations--ManagementBusiness Dewey Class. No.: 658.4012 GUN