Nagle, Thomas T <br/><br/>
The strategy and tactics of pricing   : a guide to growing more profitably 

 - 5th ed. 
 - New Delhi:  Routledge,  2011. 
 - xiv,334p.:  ill.;pbk.  14 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781138227095 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--decision making<br/>Pricing
<br/><br/><label>Dewey Class. No.: </label>658.816 NAG