Sethna, Zubin <br/><br/>
Consumer behaviour 

 - 3rd ed. 
 - New Delhi:  Sage Publications,  2016 
 - xxi,499p.:  ill.;pbk.  23 cm. 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781473919136 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior	
<br/><br/><label>Dewey Class. No.: </label>658.8342 SET