Srinivasan, R <br/><br/>
Strategic Marketing and Innovation for Indian MSMEs 

 - Singapore:  Springer,  2017 
 - xiii,130p.:  ill.;hbk.  10 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9789811035890 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Development economics<br/>Industrial management<br/>Small business marketing
<br/><br/><label>Dewey Class. No.: </label>650 SRI