Prahalad, C.K. <br/><br/>
The fortune at the bottom of the pyramid  : eradicating poverty through profits 

 - 5th ed. 
 - Noida:  Pearson,  2014 
 - 360p.:  ill.;hbk.  17 cm.  
<br/><br/> Includes index  
<br/><br/><label>ISBN: </label>9789332518926 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises<br/>Purchasing power<br/>Target marketing<br/>Poverty - Prevention<br/>Developing countries
<br/><br/><label>Dewey Class. No.: </label>338.888 PRA