Jethwaney, Jaishri N. <br/><br/>
Advertising management 

 - 2nd ed. 
 - UK:  Oxford University Press,  2018 
 - xxi,651p.:  ill.;pbk.  24 cm. 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780198074120 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Management	<br/>Advertising	
<br/><br/><label>Dewey Class. No.: </label>659.1 JET