Jeannet, Jean-Pierre <br/><br/>
Global marketing strategies 

 - 4th ed. 
 - Houghton Mifflin Company,  Boston:  1998 
 - xxi,918p.:  ill.;hbk.  23 cm. 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780395871621 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management	<br/>Export marketing	<br/>International business enterprises--Management	
<br/><br/><label>Dewey Class. No.: </label>658.84 JEA