Morin, Christophe <br/><br/>
The persuasion code   :how neuromarketing can help you persuade anyone, anywhere, anytime  

 - New Jersey :  Wiley,  2018 
 - xx, 332 p. :  ill.;hbk  24 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781119440703 
<br/><br/><label>LCCN: </label>2018023659 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Neuromarketing.<br/>Persuasion (Psychology)
<br/><br/><label>Dewey Class. No.: </label>658.800 MOR