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1.
See Baker & Taylor
Authenticity what consumers really want by
  • Gilmore, James H
  • Pine,B. Joseph
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay: HBS, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8343 GIL.

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2.
See Baker & Taylor
Hidden in plain sight : how to find and execute your company's next big growth strategy by
  • Joachimsthaler, Erich
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay: HBS, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.406 JOA.

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