000 00585nam a2200205Ia 4500
999 _c3724
_d3724
003 OSt
005 20230425121414.0
008 220715s9999 xx 000 0 und d
020 _a9781591391968 (hbk.)
040 _cIIMS
082 _a658.8 NUN
_223
100 _aNunes,Paul
_9419
245 0 _aMass affluence
_b: 7 new rules of marketing to today's consumer/
_cPaul, Nunes
260 _bHBS;
_aBombay:
_c2004.
300 _a269p.:
_c6.46 x 1.03 x 9.48 inch.
365 _dINR
650 _aMarketing and Consumer Behaviour.
_9420
700 _aJohnson, Brian
_9421
942 _cBK
_2ddc