000 | 00646nam a2200229Ia 4500 | ||
---|---|---|---|
999 |
_c3755 _d3755 |
||
003 | OSt | ||
005 | 20230707125736.0 | ||
008 | 220715s9999 xx 000 0 und d | ||
020 | _a9781578512492 | ||
040 | _cIIM Sirmaur | ||
082 | _a658.827 HIL | ||
100 |
_aHill, Sam _94176 |
||
245 | 4 |
_aThe infinite asset _b: managing brands to build new value |
|
260 |
_bHBS, _aBombay: _c2001. |
||
300 |
_axvii,238p.: _bill.;hbk. _c14 cm. |
||
365 | _dINR | ||
500 | _aIncludes bibliographical references and index. | ||
650 |
_aBrand name products _91812 |
||
650 |
_aManagement _9481 |
||
700 |
_aLederer, Chris _94177 |
||
942 |
_cBK _2ddc |