| 000 | 00671nam a2200229Ia 4500 | ||
|---|---|---|---|
| 999 |
_c4166 _d4166 |
||
| 003 | OSt | ||
| 005 | 20230707133306.0 | ||
| 008 | 220715s9999 xx 000 0 und d | ||
| 020 | _a9780273714200 | ||
| 040 | _cIIM Sirmaur | ||
| 082 | _a658.827 EDG | ||
| 100 |
_aMillian Anday _94178 |
||
| 245 | 0 |
_aDon't mess with the logo _b: the straight talker's bible of branding |
|
| 260 |
_bPrentice hall, _aNew Delhi: _c2009. |
||
| 300 |
_axi,217p.: _bill.;pbk. _c12 cm. |
||
| 365 | _dGBP | ||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 |
_aBranding _93927 |
||
| 650 |
_aBrand name products _91812 |
||
| 700 |
_aMilligan, Andy _94179 |
||
| 942 |
_cBK _2ddc |
||