000 00688nam a2200241Ia 4500
999 _c4268
_d4268
003 OSt
005 20230717181519.0
008 220715s9999 xx 000 0 und d
020 _a9781138015968
040 _cIIM Sirmaur
082 _a796.06 SHA
100 _aShank, Matthew D.
_94701
245 0 _aSports marketing
_b: a strategic perspective
250 _a5th ed.
260 _bRoutledge,
_c2015.
_aNewYork:
300 _axxii,668p.:
_bcol ill.;pbk.
_c23 cm.
365 _dINR
500 _aIncludes bibliographical references and index.
650 _aSports marketing
_94702
650 _aSports economic aspects
_94703
700 _aLyberger, Mark R.
_94704
942 _cBK
_2ddc