000			00698nam a2200265Ia 4500
003			OSt
005			20240221101826.0
008			220715s9999 xx 000 0 und d
020			_a9789332543140
040			_cIIM Sirmaur
082			_a658.8 KOT
100			_aWiner, Russ _95566
245		0	_aMarketing management
250			_a4th ed.
260			_bPearson, _c2015 _aIndia:
300			_a479p.: _bill.;pbk. _c25 cm.
365			_dINR
500			_aIncludes bibliographical references and index.
650			_aMarketing _9733
650			_aMarketing research _93343
650			_aProduct design _93843
650			_aSales promotion _93946
700			_aDhar, Ravi _95567
942			_cBK _2ddc
999			_c4387 _d4387