000 | 00629nam a2200229Ia 4500 | ||
---|---|---|---|
999 |
_c4388 _d4388 |
||
003 | OSt | ||
005 | 20230707123338.0 | ||
008 | 220715s9999 xx 000 0 und d | ||
020 | _a9789332571198 | ||
040 | _cIIM Sirmaur | ||
082 | _a658.83 MAL | ||
100 |
_aMalhotra, Naresh K. _93342 |
||
245 | 0 |
_aEssentials of marketing research _b: a hands on orientation |
|
260 |
_bPearson, _c2016. _aDelhi: |
||
300 |
_a407p.: _bill.;pbk. _c15 cm. |
||
365 | _dINR | ||
500 | _aIncludes index. | ||
650 |
_aMarketing research _93343 |
||
650 |
_aMarketing research _93343 |
||
650 |
_aMethodology _94167 |
||
942 |
_cBK _2ddc |