000 00623nam a2200217Ia 4500
999 _c4535
_d4535
003 OSt
005 20230713155923.0
008 220715s9999 xx 000 0 und d
020 _a9789814689601
040 _cIIM Sirmaur
082 _a658.8 MOU
100 _aMoutinho, Luiz
_94423
245 0 _aWorldwide casebook in marketing management
260 _aSingapore:
_bWorld scientific,
_c2016.
300 _axii,890p.:
_bill.;hbk.
_c20 cm.
365 _dINR
500 _aIncludes bibliographical references and index.
650 _aMarketing management
_93243
650 _aIndustrial management
_9871
942 _cBK
_2ddc