| 000 | 00633nam a2200217Ia 4500 | ||
|---|---|---|---|
| 999 |
_c4537 _d4537 |
||
| 003 | OSt | ||
| 005 | 20230714142110.0 | ||
| 008 | 220715s9999 xx 000 0 und d | ||
| 020 | _a9781138654457 | ||
| 040 | _cIIM Sirmaur | ||
| 082 | _a659.144 ROD | ||
| 245 | 0 |
_aDigital advertising _b: theory and research |
|
| 260 |
_aLondon: _bRoutledge, _c2017. |
||
| 300 |
_axxviii,465p.: _bill.;pbk. _c16 cm. |
||
| 365 | _dINR | ||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 |
_aInternet advertising _93929 |
||
| 700 |
_4Editor _a Rodgers, Shelly _94480 |
||
| 700 |
_4Editor _aThorson, Esther _94481 |
||
| 942 |
_cBK _2ddc |
||