000 00743nam a2200253Ia 4500
999 _c4568
_d4568
003 OSt
005 20230715160223.0
008 220715s9999 xx 000 0 und d
020 _a9789811035890
040 _cIIM Sirmaur
082 _a650 SRI
100 _aSrinivasan, R
_9271
245 0 _aStrategic Marketing and Innovation for Indian MSMEs
260 _bSpringer,
_c2017
_aSingapore:
300 _axiii,130p.:
_bill.;hbk.
_c10 cm.
365 _dINR
500 _aIncludes bibliographical references and index.
650 _aMarketing research
_93343
650 _aDevelopment economics
_91857
650 _aIndustrial management
_9871
650 _aSmall business marketing
_92109
700 _aLohith, C.P
_94554
942 _cBK
_2ddc