000 00729nam a2200253Ia 4500
999 _c4601
_d4601
003 OSt
005 20230705120654.0
008 220715s9999 xx 000 0 und d
020 _a9789386221216
040 _cIIM Sirmaur
082 _a658.8 SHA
245 0 _aMarketing mosaic
_b: element driving consumer and business
260 _bManakin press,
_c2016,
_aIndia:
300 _aviii,284p.:
_bill.;hbk.
_c13 cm.
365 _dINR
500 _aIncludes bibliographical references.
650 _aMarketing
_9733
650 _aBusiness
_9615
650 _aConsumer behaviour
_91743
700 _4Editor
_aBansal, Sanjeev
_92329
700 _4Editor
_aSharma, Ashok
_93989
700 _aKhattri, Varsha
_93990
942 _cBK
_2ddc