000 | 00741nam a2200265Ia 4500 | ||
---|---|---|---|
999 |
_c5171 _d5171 |
||
003 | OSt | ||
005 | 20230704153321.0 | ||
008 | 220715s9999 xx 000 0 und d | ||
020 | _a9788131533642 | ||
040 | _cIIM Sirmaur | ||
082 | _a658.848 CZI | ||
100 |
_a Czinkota, Michael R _93955 |
||
245 | 0 | _aInternational marketing | |
250 | _a10th ed. | ||
260 |
_bCengage, _aIndia: _c2019. |
||
300 |
_axxv,677p.: _bill.;pbk. _c23 cm. |
||
365 | _dINR | ||
500 | _aIncludes bibliographical references and index. | ||
650 |
_aExport marketing _93355 |
||
650 |
_aPricing _93956 |
||
650 |
_aGlobalization _9877 |
||
650 |
_aInternational business enterprises _91517 |
||
700 |
_a Ronkainen, Ilkka A _93957 |
||
942 |
_cBK _2ddc |