000 00687nam a2200229Ia 4500
999 _c5426
_d5426
003 OSt
005 20230712142411.0
008 220905s9999 xx 000 0 und d
020 _a9781349306367
040 _cIIM Sirmaur
082 _a910.688 MOI
100 _aMoilanen, Teemu
_94342
245 0 _aHow to brand nations, cities and destinations
_b: a planning book for place branding
260 _bPalgrave Macmillan,
_aUK:
_c2009.
300 _aix,202p.:
_bpbk.
_c11 cm.
365 _dEUR
500 _aIncludes bibliographical references and index.
650 _aPlace marketing
_93787
650 _aCity promotion
_94343
700 _aRainisto, Seppo K.
_94344
942 _cBK
_2ddc