000 00852nam a22002897a 4500
003 OSt
005 20240321130252.0
008 240321b |||||||| |||| 00| 0 eng d
020 _a9789352807383
040 _cIIM Sirmaur
082 _a658.8 RAM
100 _aRamaswamy, V.S
_95792
245 _aMarketing management
_b:Indian context global perspective
250 _a6th ed.
260 _a New Delhi :
_bSage,
_c2018.
300 _axlix,798p.:
_bcol. ill.;pbk.
_c27 cm.
365 _dINR
500 _aIncludes bibliographical references and index.
650 _aMarketing
_9733
650 _aManagement
_9481
650 _aConsumer behaviour
_91743
650 _aMarketing environment
_95766
650 _aMarketing planning in business
_95793
650 _aProduct management
_91809
700 _aNamakumari, S
_95794
942 _2ddc
_cBK
999 _c5816
_d5816