000 | 00707nam a22002417a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20240322125424.0 | ||
008 | 240322b |||||||| |||| 00| 0 eng d | ||
020 | _a9780199239009 | ||
040 | _cIIM Sirmaur | ||
082 | _a 658.872 GAY | ||
100 |
_aGay, Richard _95861 |
||
245 |
_aOnline marketing _b: a customer-led approach |
||
260 |
_a New Delhi : _bOxford University Press, _c2007 |
||
300 |
_a xv, 538p.: _bill.;pbk. _c 24cm |
||
365 | _dINR | ||
500 | _aIncludes bibliographical references and index. | ||
650 |
_a Online marketing _95862 |
||
650 |
_a Internet marketing _92093 |
||
700 |
_a Charlesworth, Alan _95863 |
||
700 |
_aEsen, Rita _95864 |
||
942 |
_2ddc _cBK |
||
999 |
_c5839 _d5839 |