000 00696nam a22002417a 4500
003 OSt
005 20241202165606.0
008 241202b |||||||| |||| 00| 0 eng d
020 _a9780099505693
040 _cIIM Sirmaur
082 _a302.13 HEA
100 _aHeath, Chip
_96204
245 _aMade to stick
_b: why some ideas survive and others come unstuck
260 _aLondon:
_bArroe Books,
_c2007
300 _ax,323p.:
_bpbk.
_c17 cm.
365 _dRs.
500 _aIncludes bibliographical references and index.
650 _aContext effects (Psychology)
_91030
650 _aSocial psychology
_96330
650 _a Memetics
_96331
700 _dHeath,Dan
_96205
942 _2ddc
_cBK
999 _c6011
_d6011