| 000 | 00780cam a2200241 i 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20241226144159.0 | ||
| 008 | 210804s2021 nyu b 001 0 eng | ||
| 020 | _a9781398601000 | ||
| 040 | _cIIM Sirmaur | ||
| 082 | 0 | 0 | _a658.8342 SMI |
| 100 | 1 |
_aSmith, Michael E. _96738 |
|
| 245 | 1 | 0 |
_aInspiring green consumer choices _b: leverage neuroscience to reshape marketplace behavior |
| 260 |
_aNew York : _bKogan Page, _c2021. |
||
| 300 |
_aix,218p.: _c24 cm _bill.;pbk. |
||
| 365 | _d$ | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aConsumer behavior _xPsychological aspects. _96739 |
|
| 650 | 0 |
_aProduct design - Psychological aspects _96740 |
|
| 650 | 0 |
_aChoice (Psychology) _9769 |
|
| 650 | 0 |
_aMarketing. _9733 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c6197 _d6197 |
||