| 000 | 00640cam a22002178i 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20241227144522.0 | ||
| 008 | 171116s2018 nyu b 001 0 eng | ||
| 020 | _a9781138219151 | ||
| 040 | _cIIM Sirmaur | ||
| 082 | _a658.8342 KIM | ||
| 100 | 1 |
_aKimmel, Allan J. _96788 |
|
| 245 | 1 | 0 |
_aPsychological foundations of marketing _c: the keys to consumer behavior |
| 250 | _a2nd. | ||
| 260 |
_aLondon: _bRoutledge, _c2018. |
||
| 300 |
_axviii,465p.: _bill.;pbk. _c25cm. |
||
| 365 | _d£ | ||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xPsychological aspects. _96789 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c6216 _d6216 |
||