| 000 | 00753cam a2200253 i 4500 | ||
|---|---|---|---|
| 001 | 20507555 | ||
| 003 | OSt | ||
| 005 | 20241231140920.0 | ||
| 008 | 180523s2018 njua b 001 0 eng | ||
| 010 | _a 2018023659 | ||
| 020 | _a9781119440703 | ||
| 040 | _cIIM Sirmaur | ||
| 082 | 0 | 0 | _a658.800 MOR |
| 100 | 1 |
_aMorin, Christophe _96879 |
|
| 245 | 1 | 4 |
_aThe persuasion code _b:how neuromarketing can help you persuade anyone, anywhere, anytime |
| 260 |
_aNew Jersey : _bWiley, _c2018 |
||
| 300 |
_axx, 332 p. : _bill.;hbk _c24 cm |
||
| 365 | _d$ | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aNeuromarketing. _93952 |
|
| 650 | 0 |
_aPersuasion (Psychology) _9787 |
|
| 700 | 1 |
_aRenvoisé, Patrick, _96880 |
|
| 942 |
_2ddc _cBK |
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| 999 |
_c6250 _d6250 |
||