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Branding in a competitive marketplace

By: Material type: TextTextPublication details: Sage, New Delhi: 2013.Description: xxvii,229p.: ill.;pbk. 12 cmISBN:
  • 9788132110590
Subject(s): DDC classification:
  • 658.827 BAI
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Item type Current library Call number Status Date due Barcode
Books Books Learning Resource Centre- Main campus 658.827 BAI (Browse shelf(Opens below)) Available 000831

Includes bibliographical references and index.

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