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The fall of advertising and the rise of PR

By: Contributor(s): Material type: TextTextPublication details: Pocket Books, London: 1996.Description: xxi,295p.: ill.;pbk. 12 cmISBN:
  • 9780062412812
Subject(s): DDC classification:
  • 659 RIE
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Learning Resource Centre- Main campus 659 RIE (Browse shelf(Opens below)) Available 000938

Includes bibliographical references and index.

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