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61.
Handbook of marketing research methodologies for hospitality and tourism by
  • Nykiel, Ronald A
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Newyork: Routledge, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 910.688 NYK.

62.
From higher aims to hired hands : the social transformation of American business schools and the unfulfilled promise of management as a profession by
  • Khurana, Rakesh
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : PUP, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 650.071 KHU.

63.
Composing qualitative research by
  • Golden-Biddle, Karen
  • Locke, Karen
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: SAGE, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 808.0666 BID.

64.
Global edge : using the opacity index to manage the risks of cross-border business by
  • Kurtzman, Joel
  • Yago, Glenn
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: HBSP, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.155 KUR.

65.
Resource-based theory : creating and sustaining competitive advantage by
  • Barney, Jay B
  • Clark, Delwyn N
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NewYork: Oxford, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.4012 BAR.

66.
International perspectives on the management of sport by
  • Parent, Milena M
  • Slack, Trevor
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NewYork: Routledge, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 796.069 PAR.

67.
Scoring points : how Tesco continues to win customer loyalty by
  • Humby, Clive
  • Hunt, Terry
  • Phillip, Tim
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: UK: Kogan page, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.818 HUM.

68.
Medical statistics : a textbook for the health sciences by
  • Machin, David
  • Campbell, Michael J
  • Walters, Stephen J
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Wiley, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 610.727 MAC.

69.
Online marketing : a customer-led approach by
  • Gay, Richard
  • Charlesworth, Alan
  • Esen, Rita
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Oxford University Press, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 GAY.

70.
How to get from where you are to where you want to be : the 25 principles of success by
  • Canfield, Jack
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gurugram: Harper Element, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 158.1 CAN.

71.
Made to stick : why some ideas survive and others come unstuck by
  • Heath, Chip
  • , Heath,Dan
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Arroe Books, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 302.13 HEA.

72.
Critique of pure reason by
  • Kant, Immanuel
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Penguin , 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 121 KAN.

73.
The Resilient enterprise : overcoming vulnerability for competitive advantage by
  • Sheffi, Yosef
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge : MIT Press, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.7 SHE.

74.
Game theory : a very short introduction by
  • Binmore, Ken
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Oxford University Press, 2007
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 519.322 BIN.

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