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1.
Marketing management by
  • Kotler, Philip
  • Keller, Kevin Lane...[et al.]
Edition: 14th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2013
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 KOT.

2.
Financial accounting : a managerial perspective by
  • Narayanaswamy, R
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: PHI Learning, 2015
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 657 SWA.

3.
The international business environment : text & cases by
  • Anant, Sundaram K
  • Stewart, Black
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2016
Availability: Items available for loan: Learning Resource Centre- Main campus (3)Location, call number: 658.049 ANA, ...

4.
Management information systems : managing the digital firm by
  • Laudon, K C
  • Laudon, J.P
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2013
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.4038 LAU.

5.
Financial management by
  • Pandey, I. M
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Vikas, 2015
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.15 PAN.

6.
Fault lines : how hidden fractures still threaten the world economy by
  • Rajan, Raghuram G
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: HarperCollins, 2011
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 330.90511 RAJ.

7.
Statistics for business and economics by
  • Newbold, Paul
  • Carlson, William L
  • Thorne, Betty
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2013
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 519.5 NEW.

8.
Data just right : introduction to large-scale data & analytics by
  • Manoochehri, Michael
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2015
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 005.743 MAN.

9.
Strategic brand management : building, measuring, and managing brand equity by
  • Keller, Kevin Lane
  • Parameswaran, Ambi M.G
  • Jacob, Issac
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2015
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.827 KEL.

10.
Sales management : decisions, strategies, and cases by
  • Still, Richard R
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2013
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.81 STI.

11.
Corporate social responsibility : a study of CSR practices in Indian industry by
  • Baxi, C.V
  • Sinha, Ray Rupamanjari
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Vikas, 2012
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.47 GOT.

12.
Organizational theory, design, and change by
  • Jones, Gareth R
  • Mathew, Marry
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2011
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.3 JON.

13.
E-marketing by
  • Judy, Strauss
  • Frost, Raymond
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2014
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 STA.

14.
Integrated Advertising, Promotion and Marketing Communications by
  • Clow
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson 2015
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 659.1 CLO.

15.
My experiments with truth : an autobiography by
  • Gandhi, Mahatma
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Maple press,
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 954.035 GAN.

16.
Corporate governance : principles, policies and practices by
  • Fernando, A. C
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2012
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.4 FER.

17.
Strategic marketing problems : cases and comments by
  • Kerin, Roger A
  • Peterson, Robert A
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2011
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.802 KER.

18.
International management : managing across borders and cultures by
  • Deresky, Helen
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2014
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.049 DER.

19.
Financial management by
  • Berk, Jonathan
  • Demarzo, Peter
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2016
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.15 BER.

20.
The world economy : geography, business, development by
  • Stutz, Frederick P
  • Warf, Barney
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson, 2015
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 330.9 STU.

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