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1.
See Baker & Taylor
Playing to win : how strategy really works by
  • Lafley, A.G
  • Martin, Roger L
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: HBSP, 2013
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.4012 LAF.

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2.
See Baker & Taylor
Rising tide : lessons from 165 years of brand building at procter & gamble by
  • Dyer, Davis
  • Dalzell, Frederick
  • Olegario, Rowena
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: HBS, 2004
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 338.767 DYE.

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