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	1.	Marketing myopia by Levitt, Theodore Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bombay: HBP, 2008 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 LEV. Place hold Add to cart (remove)
	2.	The social organization : how to use social media to tap the collective genius of your customers and employees by Bradley, Anthony J McDonald, Mark P Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bombay: HBP, 2011 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 BRA. Place hold Add to cart (remove)
	3.	Digital marketing strategy : an integrated approach to online marketing by Simon, Kingsnorth Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Kogan Page, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 KIN. Place hold Add to cart (remove)
	4.	Trust me, I'm lying : the tactics and confessions of a media manipulator by Holiday Ryan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Canada: Penguin, 2015 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 659.202 HOL. Place hold Add to cart (remove)
	5.	Social media marketing by Tuten Solomon, Michael R Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: SAGE, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 TUT. Place hold Add to cart (remove)
	6.	Corporate communication through social media : strategies for managing reputation by Kaul, Asha Chaudhri, Vidhi Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: SAGE, 2017 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 659.2 KAU. Place hold Add to cart (remove)
	7.	Digital and social media marketing : a results-driven approach by Heinze, Aleksej [Editor] Rashid, Tahir...[et al.] [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: Routledge, 2017 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 HEI. Place hold Add to cart (remove)
	8.	The indestructible brand : crisis management in the age of social media by Sharma, Venke Kharas, Hushidar Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: SAGE, 2017 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.4056 SHA. Place hold Add to cart (remove)
	9.	Social media marketing for dummies by Zimmerman Jain & Ng Debroah Ng, Deborah Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Wiley, 2017 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 ZIM. Place hold Add to cart (remove)
	10.	Social media marketing : a strategic approach by Barker, Melissa Barker, Donald Bormann, Nicholas Neher, Krista Material type: Text; Format: print ; Literary form: Not fiction Publication details: India Cengage 2019 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 BAR. Place hold Add to cart (remove)
	11.	Mediating the tourist experience : from brochures to virtual encounters by Lester, Jo-Anne Scarles, Caroline [Editor] Series: Current development in the geographies of leisure and tourism Material type: Text; Format: print ; Literary form: Not fiction Publication details: NewYork: Routledge, 2013 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 659.199 LES. Place hold Add to cart (remove)
	12.	Jab, jab, jab, right hook : how to tell your story in a noisy, social world Vaynerchuk, Gary by Vaynerchuk, Gary Material type: Text; Format: print ; Literary form: Not fiction Publication details: NewYork: Harper business, 2013 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 VAY. Place hold Add to cart (remove)
	13.	Social media storms : empowering leadership beyond crisis management by Ryden, Pernille Hossain, Muhammad Ismail Kottika, Efthymia Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Routledge, 2021 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 302.23 RYD. Lists: New Arrivals (City Campus). Place hold Add to cart (remove)

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