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1.
Making markets : how firms can design and profit from online auctions and exchanges by
  • Kambil, Ajit
  • Heck, Eric van
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay: HBS, 2002
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.84 KAM.

2.
Permission marketing : turning strangers into friends, and friends into customers by
  • Godin, Seth
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: UK: Pocket book, 1999
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 GOD.

3.
Alibaba's world : how a remarkable Chinese company is changing the face of global business by
  • Erisman, Porter
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Macmillan, 2015
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 381.14 ERI.

4.
E-commerce : business, technology, society by
  • Laudon, Kenneth C
  • Traver, Carol Guercio
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India: Pearson, 2016
Availability: Items available for loan: Learning Resource Centre- Main campus (2)Location, call number: 658.84 LAU, ...

5.
E-commerce : an Indian perspective by
  • [Joseph, P. T.]
  • S.J
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi: PHI, 2015
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.84 JOS.

6.
Digital and social media marketing : a results-driven approach by
  • Heinze, Aleksej [Editor]
  • Rashid, Tahir...[et al.] [Editor]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Routledge, 2017
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 HEI.

7.
E-commerce : business, technology, society by
  • Laudon, Kenneth C
  • Traver, Carol Guercio
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India: Pearson, 2018
Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 LAU.

8.
The platform delusion : who wins and who loses in the age of tech titans by
  • Knee, Jonathan A
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Portfolio Penguin, 2021
Availability: Not available: Learning Resource Centre- Main campus: Checked out (1).

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