Results of search for 'ccl=copydate:"2016"' › IIM SIRMAUR LIBRARY catalog

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	1.	Marketing research : an applied orientation by Malhotra, Naresh K Dash, Satyabhusan Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai: Pearson, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.83 MAL. Place hold Add to cart (remove)
	2.	Consumer behaviour by Schiffman, Leon g Wisenblit, Joseph Kumar, Ramesh Edition: 11th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai: Pearson, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8342 SCH. Place hold Add to cart (remove)
	3.	Marketing management by Kotler, Philip Keller, Kevin Lane Edition: 15th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi: Pearson, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 KOT. Place hold Add to cart (remove)
	4.	Services marketing : integrating customer focus across the firm by Zeithaml, Valarie A Bitner, Mary Jo...[et al.] Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi: McGraw Hill, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 ZEI. Place hold Add to cart (remove)
	5.	Tactical SEO : the theory and practice of search marketing by Wilson, Lee Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Kogan Page, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 WIL. Place hold Add to cart (remove)
	6.	Digital marketing strategy : an integrated approach to online marketing by Simon, Kingsnorth Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Kogan Page, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 KIN. Place hold Add to cart (remove)
	7.	Supply Chain Management : strategy, planning, and operation by Chopra, Sunil Meindl, Peter Kalra, Dharam Vir Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai: Pearson, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.7 CHO. Place hold Add to cart (remove)
	8.	No cover image available No cover image available No cover image available How cool brands stay hot : branding to generation Y by Bergh, Joeri Van Den Behrer, Mattias Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Kogan Page, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.827 BER. Place hold Add to cart (remove)
	9.	Social media marketing by Tuten Solomon, Michael R Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: SAGE, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 TUT. Place hold Add to cart (remove)
	10.	Retail marketing in the modern age by Chaudhary, Prashant Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Sage, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.87 CHA. Place hold Add to cart (remove)
	11.	E-commerce : business, technology, society by Laudon, Kenneth C Traver, Carol Guercio Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Pearson, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (2)Location, call number: 658.84 LAU, ... Place hold Add to cart (remove)
	12.	Essentials of marketing research : a hands on orientation by Malhotra, Naresh K Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi: Pearson, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.83 ZIK. Place hold Add to cart (remove)
	13.	Worldwide casebook in marketing management by Moutinho, Luiz Material type: Text; Format: print ; Literary form: Not fiction Publication details: Singapore: World scientific, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 MOU. Place hold Add to cart (remove)
	14.	Marketing mosaic : element driving consumer and business by Bansal, Sanjeev [Editor] Sharma, Ashok [Editor] Khattri, Varsha Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Manakin press, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 SHA. Place hold Add to cart (remove)
	15.	Designing and managing the supply chain : concepts, strategies, and case studies by Simchi-Levi, David Kaminsky, Philip...[et al.] Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: McGraw Hill, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.5 DAV. Place hold Add to cart (remove)
	16.	Strategic brand management for B2B markets : a road map for organizational transformation by Sarin, Sharad Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Sage, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (2)Location, call number: 658.4012 SAR, ... Place hold Add to cart (remove)
	17.	No cover image available No cover image available No cover image available Cross cultural management : concepts & cases by Madhavan, Shobhana Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Oxford, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.3 MAD. Place hold Add to cart (remove)
	18.	Business project management and marketing : mastering business markets by Kleinaltenkamp, Michael Plinke, Wulff Geiger, Ingmar [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: Springer, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 KLE. Place hold Add to cart (remove)
	19.	Platform revolution : how networked markets are transforming the economy and how to make them work for you by Parker, Geoffrey G Van Alstyne, Marshall Choudary, Sangeet Paul Material type: Text; Format: print ; Literary form: Not fiction Publication details: NewYork: W. W. Norton & Company, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 PAR. Place hold Add to cart (remove)
	20.	No cover image available No cover image available No cover image available Marketing metrics : the manager's guide to measuring marketing performance by Bendle, Neil T Farris, Paul W...[et al.] Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida: Pearson, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.83 BEN. Place hold Add to cart (remove)

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Your search returned 21 results.