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	1.	Branding in a competitive marketplace by Baisya, Rajat K Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Sage, 2013 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.827 BAI. Place hold Add to cart (remove)
	2.	The definitive book of branding by Kompella, Kartikeya [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi: Sage, 2014 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.827 KOM. Place hold Add to cart (remove)
	3.	Agri-input marketing in India by Venugopal, Pingali Kaundinya, Ram Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Sage, 2014 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 3381095 VEN. Place hold Add to cart (remove)
	4.	Sales and distribution management : an Indian perspective by Venugopal, Pingali Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Sage, 2008 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8109 VEN. Place hold Add to cart (remove)
	5.	Aaker on branding : 20 principles that drive success by Aaker, David Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: Sage, 2013 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.827 DAV. Place hold Add to cart (remove)
	6.	Rural marketing : challenges and opportunities by Kumar, Dinesh Gupta, Punam Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Sage Publications, 2017 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.800 KUM. Place hold Add to cart (remove)
	7.	The future of branding by Srivastava, Rajendra K [Editor] Thomas, Gregory Metz [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: SAGE, 2015 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.827 SRI. Place hold Add to cart (remove)
	8.	Marketing for tourism, hospitality & events : a global & digital approach by Hudson, Simon Hudson, Louise Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Sage, 2017 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 HUD. Place hold Add to cart (remove)
	9.	Cases in marketing management by Clow, Kenneth E Baack, Donald Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Sage, 2012 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 BER. Place hold Add to cart (remove)
	10.	Business-to-business marketing by Brennan, Ross Canning, Louise McDowell, Raymond Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Sage, 2017 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.804 BRE. Place hold Add to cart (remove)
	11.	Social media marketing by Tuten Solomon, Michael R Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: SAGE, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.872 TUT. Place hold Add to cart (remove)
	12.	Retail marketing in the modern age by Chaudhary, Prashant Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Sage, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.87 CHA. Place hold Add to cart (remove)
	13.	Global marketing : practical insights & international perspectives by Farrell, Carlyle Material type: Text; Format: print ; Literary form: Not fiction Publication details: Sage, India: 2015 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.84 FAR. Place hold Add to cart (remove)
	14.	Strategic brand management for B2B markets : a road map for organizational transformation by Sarin, Sharad Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India: Sage, 2016 Availability: Items available for loan: Learning Resource Centre- Main campus (2)Location, call number: 658.4012 SAR, ... Place hold Add to cart (remove)
	15.	Marketing management :Indian context global perspective by Ramaswamy, V.S Namakumari, S Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Sage, 2018 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.8 RAM. Place hold Add to cart (remove)
	16.	Marketing metrics : beyond clickbaits by Dugar, Anurag Shreshtha, ManI Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Sage Publication, 2022 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.80151 DUG. Lists: New Arrivals (City Campus). Place hold Add to cart (remove)
	17.	Consumer behavior and culture :consequences for global marketing and advertising by Mooij, Marieke De Edition: 3rd ed.. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: SAGE, 2019 Availability: Items available for loan: Learning Resource Centre- Main campus (1)Location, call number: 658.834 MOO. Place hold Add to cart (remove)

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