Permission marketing : turning strangers into friends, and friends into customers

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Material type: Text

TextPublication details: Pocket book, UK: 1999.Description: xxviii,228p.: pbk. 14 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Learning Resource Centre- Main campus	658.8 GOD (Browse shelf(Opens below))	Available		000933

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Previous	658.8 CHA The slow pace of fast change	658.8 FAR Marketing in emerging economies	658.8 FAR Marketing in emerging economies	658.8 GOD Permission marketing	658.8 GRO Service management and marketing : managing the service profit logic	658.8 GUP Digital Marketing	658.8 HAD 21st century FMCG consumer marketing : creating customer value by putting consumers at the heart of FMCG marketing strategy	Next

Includes bibliographical references and index.

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